About Us
We are a family oriented business with a dedicated team of experienced staff, led by Directors Joe Franco and Gavin Woolford.
Joe Franco
Joe has worked in public practice for over 39 years and has run his own practice for 27 years.
Joe is passionate about property investment and has assisted thousands of clients with their property investment journey. Joe currently manages a significant property portfolio and has run numerous property development projects, including investments through his SMSF.
Over his career, Joe has worked with businesses in virtually every industry where his interest is in assisting business owners with their
long-term strategic planning and financial well-being.
Joe’s diverse experience has enabled him to run multiple successful businesses during the course of his career. Joe is an avid soccer enthusiast and currently holds a position as a director with the Football Federation of South Australia.
Gavin Woolford
Gavin commenced working in public practice in 2013 after more than 20 years working in corporate roles.
Gavin is an experienced property and SMSF investor who is focussed on assisting clients to achieve the best possible outcomes from their investments.
Gavin’s extensive business experience enables him to advise across a broad range of issues including strategic planning, systems and performance management. Gavin is a certified Xero advisor.
Book Your Free Strategy Session
Whether you’re a business owner trying to optimise your position, an investor exploring your options, or someone considering a SMSF, the best next step is a conversation.
We’ll discuss your current situation, where you’re trying to get to, and whether there are opportunities or strategies worth exploring. No pressure. No sales pitch. Just a clear conversation about your options.